“We noticed a dramatic increase in business” – Craig Rosenstein Esq.

Craig Rosenstein STNTV Testimonial

Are you an attorney looking for more clients and better cases? Do you want to find newer and more innovative ways to reach today’s mobile-oriented clients? If this describes you, then watch the video below to learn how STNTV is helping other attorneys like you have their “best month” they have ever had.  CLICK HERE TO WATCH

 

10 Facts About Video That Will Change Your Marketing Plans For 2018

Video Marketing STNTV

1.) 52% of marketers worldwide named video as the platform with the highest return on investment Click here to learn why…

2.) By 2021, mobile video will account for 82% of all mobile traffic.  Click here to learn why…

3.) Viewers are 10 times more likely to engage, embed, share and comment on video content. Click here to learn how…

4.) Social video generates 1200% more shares than text and images combined.  Click here to learn how…

5.) Video in an email leads to a 2-3X increase in click-through rate. Just mentioning the word “video” in an email subject line increases click-through by 13%!

6.) An optimized video increases your chance of being on the first page of Google search results by 53 

times. A video content strategy can increase organic traffic from search engines by 157%.

7.) 70% of marketers say video conversion rates outperform other marketing content. Click here to learn how…

8.) The average click-through rate for video ads is 1.84% compared to click-through rates between 0.11% and 0.60% for all other formats.  Click here to learn how…

9.) Videos can increase landing page conversions by over 80%. Click here to see examples

10.) 85% of Facebook videos are viewed with no sound turned on

So how can your business take advantage of this growing trend? Visit STNTV.com to learn more…

 

Sources: https://www.huffingtonpost.com/entry/2-reasons-every-entrepreneur-should-make-video-content_us_5a36fa4ce4b0e7f1200cfc5c

Eyes Are Now On Healthcare Video Marketing

Americans are rapidly getting older. By 2025, nearly one-fifth of all Americans will be 65 or older. Based on US census data, the number of people over 65 will double by the year 2035 – which makes this group of people the fastest-growing segment of our population…by far! This also happens to be the segment of our population with the greatest need of healthcare services.

With age comes a number of personal health challenges. Issues such as heart disease, arthritis, cancer, diabetes, and a growing level of immobility can make life for people over 65 more challenging. But there is one health challenge in particular that has a significant impact on the quality and access to healthcare services and it all starts with the human eye.

AMERICAN’S AGING EYE POPULATION GROWTH

The aging eye (or ocular degeneration) is experienced by most Americans starting around age 40 and eventually effects even healthier eyes by age 60. Symptoms commonly includes when it becomes harder to read at short distances, when you need more light to see, and/or when are having a harder time distinguishing contrasts between certain colors. But if you suffer from any these symptoms you are not alone for as the US continues to age, more and more people will continue to suffer from this problem.

The aging eye is attributable to three major changes that commonly come with age. First, the muscles around your eyes tend to weaken making the lenses in your eyes less flexible resulting in challenges focusing and reading at short distances. Second, the cornea in your eye begins to yellow causing problems in how you distinguish between different colors. And third, less light reaches the retina making areas appear darker and in need of more lighting to clearly see and read. All of these conditions mean that America’s overall eyesight is in decline – which leads to a critical question: how is your marketing evolving to reach this change in your customers?

MARKETING HAS BEEN SLOW TO RESPOND

If you look at most consumer marketing today, you might think that the fastest growing segment of the US population are Millennials – but it is not. The baby boomers and those over 65 hold that title and the more traditional marketers are starting to take notice. Books and papers in larger print are starting to reach the masses. Drugstores and healthcare facilities are starting to increase the size and contrast of print on labels and signage so our aging eyes can better read instructions and follow procedures. Multi-level facilities are now increasing lighting in those areas were slip, trip, and falls are more likely to occur. Access ramps, rest areas and benches are being added to provide relief for those who struggle with mobility. All of these changes are making a difference but there is one area where most healthcare providers are still behind…online.

THE NEW MOBILE MARKETPLACE

It is hard to not notice that the world is rapidly becoming mobile. Although those who are 65 and older have traditionally lagged behind younger consumers in technology and mobile adoption, the numbers are now changing and can vary greatly based on factors such as age, income, and educational attainment. Over the past four years, the percentage of seniors who own smartphones has grown over 230% ranging the highest adopters (81%) for those seniors with a household income of $75,000+ a year to the lowest adopters (27%) for those with household incomes less than $30,000 a year. Similar growth in social media usage amongst seniors mirrors these demographics with the younger and more affluent seniors being the most active. Which brings us back to the aging eye.

While cellphones for years evolved to become smaller and more mobile, smartphones are now reversing this trend by providing larger interfaces to support the increasing amount of functions and time we now use them for. This new trend also favors those over 40 who increasingly struggle to read the small functions and print provided on these devices. But just because our smart phones and mobile devices are becoming larger, most people over 40 with aging eyes still struggle to read content on computers and mobile devices that simply cannot display large enough content fonts on such small devices to meet this need. Which takes us to the fastest growing area of mobile marketing…video

VIDEO IS THE NEW CONTENT FOR MOBILE

For decades, companies and marketers filled the internet with millions and millions of pages of “written” content in the hopes of getting indexed in search and found and read by consumers online – ultimately leading to more business. As a result, healthcare information sites such as WebMD, Everyday Health, Healthgrades, and the like have created countless pages of content to attract and help consumers better understand health conditions and better find solutions/providers. But how useful is that information for today’s consumers if they increasing cannot read (or consume written content) from their new mobile world?

In today’s mobile marketplace, people no longer want to read – they want to watch. And if you are over 40, many people simply have no choice. As a result, more Americans increasingly love video and consume a lot of it! Facebook alone recently reported that their users watch over 100 million hours of video…each day! Traditionally, video was primarily used as a website conversion tool but today, it is now being rapidly adopted as the best marketing ad medium to reach mobile users. In response to this trend, traditional written content providers started using visual hooks (images) to help better capture consumer’s attention into their content but still fail in getting them to read what many simply cannot read on mobile. This helps to explain why video has a 135% greater organic reach than images alone.  And when it comes to healthcare, our customers are seeing these results firsthand…

“IT IS PROBABLY BEEN THE SINGLE BIGGEST REASON WE HAVE GROWN HOW WE HAVE”

When we first started The Social Television Network (STNTV.com), some of our earliest and most successful clients were in healthcare. Our healthcare clients have ranged from specialty healthcare providers (Fitzmaurice Hand Institute, Desert Institute for Spine Care, Barrow Neurological Institute, etc.) to some of the largest healthcare networks in the country (Dignity Health, Banner Health, etc.). Through our years of experience working with these industry leaders, we have developed the most advanced video / mobile marketing system called FunnelPoint™.

Through the power of FunnelPoint™ we are now able to strategically identify, target, reach, and convert new healthcare clients like never before. Our unique system is based on a series of marketing processes designed to create Awareness, Consideration, and Conversion with your ideal potential customers based of your practice and marketplace. To learn more about how FunnelPoint™ can help you and to hear how our healthcare customers are growing from its use, please click here: https://youtu.be/bdvREAivnI8

GET STARTED TODAY WITH A FREE CONSULTATION

If you want to learn more about FunnelPoint™ and how it can help you grow your healthcare business on mobile, please contact us today at (480) 719-8660 or through our website at: https://stntv.com/. Now is the time to reach today’s consumers on mobile and join other healthcare market leaders who are already benefiting from the power of FunnelPoint™. The consultation is FREE – so you have more customers to gain nothing to lose. So contact us today!  #videomarketing #mobilemarketing #healthcaremarketing

DID YOU KNOW: 90% Of Marketing Information Sent To Your Brain Is VISUAL?

Video Visuals Human Brain

So how can your business take advantage of this growing trend? Visit STNTV.com to learn more…

Video Visuals Human Brain

Most businesses today know that their customers eyes and attention are now in their mobile devices and Facebook alone now has over 100 million minutes of videos watched each day…mostly from mobile devices. Recent studies have shown that smart phone users in the US will spend an average of 3 hours a day on their smart phones…yet most businesses still don’t know how to effectively reach them there with visual advertising…

UNTIL NOW!

FunnelPoint is a new cutting-edge social video marketing platform that now allows businesses to visually reach and convert their target customers on their mobile devices. So don’t waste another minute on social media and mobile marketing until you try FunnelPoint first. Why? Just listen to what our customers are saying about their own results…

Chris Pace Dignity Health

 

CONTACT US TODAY:

FunnelPoint™ was what we always dreamed of with traditional television and now it allows you to grow your business like never before. So Contact US today to learn how we can help your business grow and maximize the returns and effectiveness of your local advertising! (480) 719-8660   STNTV.com 

Social Media Video Marketing – The Future of Advertising

Social Media Video Marketing

Most people want to know what the “next big thing is” in marketing and advertising because they want to stay ahead of their competition. And for good reason; the more traditional forms of advertising continue to become more expensive while their results are in decline. PPC (Pay-Per-Click) which was once the great equalizer for small business advertising online has now become “too expensive” to economically compete with for many small businesses today. Add to this the continued death of the Yellow Pages, the growing expense and complication of SEO (Search Engine Optimization), and the declining audience of TV and radio and it is little wonder why local businesses are looking for new answers.Social Media Video Marketing

But the answers you seek are no further than what is in our purses and pockets for mobile is changing everything in advertising and it is changing fast!  If you want to stay ahead of your competition you need to consider the following trends. By 2019 in the United States alone:

  • 85% of ALL US internet traffic will be VIDEO
  • 200 Million Americans will be active SOCIAL MEDIA users
  • 239 Million American will be active SMART PHONE users.

When you combine these three facts together, it is easy to see why the combination of video advertising on social media through smart phones is the answer. However, the problem we most often hear from most small businesses today is not that I need to take advantage of this trend but rather where do I go to get started?

The Social Television Network now has the answer by providing the most advanced social media video marketing programs for local businesses today. Our unique and easy-to-use video marketing programs are designed to provide superior advertising returns for local businesses at a low monthly cost that any local business can now afford. Click here to learn more or simply listen to what our customers have to say about the “astronomical” results they are receiving from our services.

We have successfully helped business within every major industry including legal, automotive, housing, finance, personal fitness, healthcare, home services, technology, restaurants, and many more. You can learn more about or unique advertising services by downloading our product brochure or by contacting us directly for a free business marketing analysis and quote at stntv.com or by calling (480) 967-7088.

And remember: Every business has a story to tell – what’s yours?

#socialmediavideomarketing #socialmedia #videomarketing

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STNTV Interviews Howard Farran About Trends In Dental Advertising & Marketing

Howard Farran Dental Town

Howard Farran sits down with The Social Television Network (STNTV) to discuss a number of topics and trends including:

  • The recent recent release of his newest book: UNCOMPLICATED BUSINESS
  • The success of his organization Dentaltown
  • Small business management: People, Time, and Money
  • The importance of video marketing

For more information about Howard’s organizations and work…
Website: www.dentaltown.com
Book: http://www.amazon.com/Uncomplicate-Business-Takes-People-Money/dp/1626341796/
Phone: (480) 893-2273

Advertise With The Social Television Network (STNTV)

Advertise your business today with The Social Television Network (STNTV). Call: (844) 785-0785 or visit us at www.stntv.com