HOW YOUTUBE VIDEO ADS CAN HELP GROW YOUR BUSINESS TODAY

YouTube TrueView Ad Layout

Looking for new and innovative ways to advertise your business? Do you want to get ahead of over 91% of competing small businesses today by simply advertising in a new way and on the second largest search engine in the world? And would you want to create greater awareness for your products, services and brand with a better ROI than you can now receive from billboards, TV commercials, and Pay-Per-Click ads?

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If you answered “YES” to any of these questions, then keep reading….

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When was the last time you watched a video on YouTube? If you are like the vast majority of Americans today, you watch a lot of videos on YouTube and many of them include video ads at the beginning and middle of your intended videos and when you search on YouTube. Here are the most common video ad types on YouTube today:

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YouTube TrueView Ad Layout

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TRUEVIEW ADS

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TrueView ads are skippable video ads that auto-start at the beginning of your intended videos you watch with a count-down box ending with a “Skip Ad” option after the first 5 seconds. These ads are very popular for businesses because you ONLY pay for the ads watched over 30 seconds or when they are clicked-on. These ads also benefit from the largest search engine in the world by serving ads based on each users’ search history in both YouTube and Google. For these ads to be most effective, your videos must include a clear and compelling call-to-action at the BEGINNING of the video to drive greater views and results.

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NON-SKIPPABLE VIDEO ADS

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Non-skippable video ads are video ads that appear for up to 20 seconds at either the beginning of a video (Pre-Roll) or in the middle of a video (Mid-Roll). Although these ads are interruptions in the truest sense of the word, they are effective in grabbing people’s attention and for brand building in a market. For these ads to be most effective, your videos must be able to produce a powerful story and call to action that will compel users to want to watch your ad and click on your links.

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BUMPER ADS

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Bumper ads are the shortest non-skippable ad that runs for just 6 seconds prior to an intended video starting. These videos are great for quick product, service and/or brand awareness as well is driving traffic to websites, videos, and other properties for additional retargeting of viewers. These video ads of are ideal “top of the funnel” ads but too short to tell a story which is why they are commonly a beginning of a customer’s journey to you. For these ads to be most effective, your videos must include very compelling video and audio elements with a clear and memorable message.

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YOUTUBE VIDEO AD ADVANTAGES

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You Can Target Viewers Down To Your Desired Geographic Locations

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Running video ads on YouTube are a great way to target users by demographics, user search history and vocation / interests. Unlike Billboards and TV ads that can be seen by everybody, with YouTube ads you can narrow down the audience to the most likely to be interested in your products and services. We can also enter these new viewers into our unique FunnelPoint Marketing engine to continue to track and remarket to them leading to higher conversions and better results.

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One of the biggest mistakes most businesses make today is trying to repurpose existing TV and video ads to perform in additional mediums like YouTube. As previously discussed, each of the three major ad types have different objectives and conversion structures meaning each video must be created to maximize performance based on each ad type – once size DOES NOT fit all here. This is why at STNTV, we only create platform-specific video ads for our clients. This is also why companies like Facebook have rated us as one of their top 5 agencies in the US based on customer performance.

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WHAT TO LEARN MORE ABOUT HOW YOUTUBE VIDEO ADS CAN HELP GROW YOUR BUSINESS?

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At STNTV, our award-winning staff of video production and marketing specialists will work with you to help design a video marketing program that will produce real results for your business. Qualifying businesses can get started for FREE by signing up today at STNTVPRIME.COM. So, what are you waiting for? Now is the time to get started and with STNTV Prime, you can start seeing results at no cost and no risk to you. For more information visit: https://stntv.com/

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STNTV Prime is now the easiest and most effective way for businesses like yours to grow by helping you reach, attract, and convert your potential customers where they are most in 2019: on mobile and social. And now you can get started for FREE. Click here to learn more and get started…  or go to https://stntvprime.com/